All your interactions on this social media app mean nothing – literally nothing! A brief look at how it functions and you will be able to comprehend what we mean.
Binky has got a Twitter-like appearance where all your posts appear in a timeline. Once you visit it you will be able to come across a lot of random stuff including Hot sauce, Llamas, Joan of Arc and what not!
The question is what you do with these images? You like it? Swipe right! You don’t like it? Swipe left. You want to share it because you’re touched? Rebink it! The options are many and meaningless.
How this App Works
Yes. Try to comment on a particular picture! Your friends will never know because there is no record of the same. Actually you cannot even comment simply because when you are trying to comment the keyboard appears but it once again is meaningless like this particular social media app itself.
The creator Dan Kurtz tells us that he drew his inspiration while browsing through his social media feeds. He said that he remembered nothing what he had just read. Binky is based just on this premise of ‘forgetfulness’. There are so many of us who believe that social media is a complete waste of time. Binky is also a thumping statement reasserting this belief.
Kurtz continues to tell us that Bingy does offer you a certain degree of freedom – the freedom to scroll through our news feeds without worrying about what the consequences will be because everything here is plain meaningless. So, Binky is initially tipped to work at two “levels”. Firstly, it helps you browse your feeds with a certain level of freedom. Secondly, it reimposes the belief that social media is indeed a waste of time.
Appending to “Nothingness”
If you download the app you are not required to sign up or register. The app is already prefilled with images. The random images of food, animals etc fill up what is nothing but a fake feed. You can rebink or comment on these images only to know that nothing will happen. There are no rebinks of the pictures that you have rebinked.
Before dismissing the potential of the app, you cannot help but think about those times when you just don’t feel like being productive on social media but are still “reluctantly” willing to check it out. You scroll your feed. You know nothing is actually registering in your head. For you there’s actually nothing that you need to remember as well.
Meaningless scrolling often eats into our sleep time and as such affects our productivity in the long run. Will Binky stop that? Let us clarify that it has made no such claims! However what it has set out do is way graver than that. A social media app which runs the risk of being dubbed as complete trash is rather taking on our addiction of meaningless social media interactions in a way which few had thought would be possible.